The Lily Mercer Show, every Sunday night/Monday morning from 1-3am [BST] on Rinse FM. On February 4th, I brought you an interview with Capo Lee, about his break in Grime, working with Sir Spyro and the time a pigeon violated his house. I also played two hours of new and underground Hip Hop, including new music from Mist, Denzel Curry and Fredo and a release of the week from wifisfuneral.
This song is pretty self explanatory as it talks about love. The afro- Caribbean beat along waconzy’s sing rap verses take it to the next level. Produced by Ogebeats. Mixed and mastered by Waconzy for Dv8 media. Check out True love by Waconzy and share your comments below....
For those that said that streaming revenue would never replace that from CDs there’s this – According to a study done by Music Business Worldwide, the major labels made around $9000 every minute from streaming in the first quarter of 2017. To put it into perspective, that means $540,000 per hour and $12.5 million every day!
If this trajectory continues, it looks like the majors will make more than $5 billion this year from streaming alone, and that’s not even counting the indies.
Now let’s think about this some more. There are only a little over 100 million paying streaming customers worldwide at the moment, so there’s plenty of room for growth. People love music, and they’re more willing to pay for it on a regular subscription basis.
With the possibility of Pandora being absorbed by Sirius XM and the waning of YouTube as a free music source, coupled with the ascension of Amazon Music and the constant user gains by both Spotify and Apple Music, the situation looks better and better for the recorded music industry.
Of course, the biggest issue here is how much of that revenue actually trickles down to the artist and songwriter, many who have been left out of the party for the most part (so what else is new).
One major issue to keep in mind is that you have to shift your way of thinking in the streaming age when it comes to numbers. 1 million streams or views is not equivalent to the same number of sales. In fact, a million of anything barely gets you in the game today. Labels begin to notice when you hit 10 million, and what’s considered a minor hit comes at 50 million. A true hit is in the hundreds of millions streams or views. In this global digital world, the numbers have changed, but we have to erase the old “sales thinking” from our minds in order to actually get a handle on what those true numbers mean. One thing’s for sure though, the revenue won’t likely stay at $9000 every minute for very long.
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